WEB & DIGITAL.
How we create stunning websites and apps to help showcase your business.
First we talk to you about what you want and what we need to get started. We always design for the user as they are who you are trying to reach. So we create user personas of your ideal clients including their age, job, income & interests. Then we ask why? Why do they want to use your site or app? What are their goals and what are their frustrations? Every design decision we make aims to solve their frustrations and reach their goals.
We plan the Grid layout based on the need of the website or app, for example a grid of 12 columns is usually ideal as it allows for a flexible layout that can easily be separated into six sections, quarters, thirds or halves. Following this we then start wireframing - essentially deciding on what the user wants to see, planning where the most important elements should go and making it responsive on all devices.
Working with the existing branding identity and brand colours, the final designs are put together, paying attention to things the users may already know - for example primary brand colours and what a button or form may look like. This helps them feel right at home on your website or app. We then usually make a prototype to test how people respond to your site first before we then finalise design decisions. Then we build!